Week 1
Onboarding
We learn about your current operations, your ideal client profile and conduct additional research to understand your target's hiring behaviours.
- Kickoff call and lead brief
- ICP defined and TAM mapped
- Domains and inboxes live
[ For solo recruiters & recruitment agencies ]
Get Meetings with Companies Ready to Hire
Without doing BD yourself.
Book a Free Strategy CallOnly 2 client spots remaining for October 2026
- Intent-based
systems.Say goodbye to spray and pray. - Built for recruiters.Lead generation tailored to your operations.
- No more feast or famine.Predictable, consistent pipeline flow.
[ Our methodology ]
How we reach
your future clients.
How we get the best results with every recruiter we work with.
Know Your Market.
We analyse your best clients and find every single company in your market that look like them.
Maximum Deliverability.
We ensure our email infrastructure is set up to the highest standard. We protect your domain and sending performance, so your message lands in inbox instead of spam.
Unmissable Messaging.
We write every message around your niche, your voice and the people you want to reach, so it feels relevant from the very first line.
Leveraging Hiring Signals.
We track hiring signals like new job posts, team growth and reposted roles to find the companies most likely to need a recruiter right now, and reach them at the moment it matters.
Proven Campaign Strategies.
Every campaign runs on plays built and tested specifically for recruitment and staffing agencies, so you start with angles that already get replies.
[ How it works ]
From kickoff
to a full calendar.
- 01
- 02
Week 2-4
First campaigns
The first sequences go out to companies showing hiring signals. Positive replies come straight to you.
- Sequences start sending
- First few meetings roll in
- Campaigns tested and revised
- 03
Month 2
Scale the winners
We put more volume behind the lists and angles getting replies, and cut the ones that are not.
- More volume on what works
- Sending winning campaigns at scale
- Weekly review
- 04
Month 3 onwards
Ongoing optimisation
New hiring signals, fresh copy and steady sending, so your pipeline stays full month after month.
- New signals added
- Copy refreshed
- New market opportunities for new campaigns
Let us build your personalised outbound plan
[ Before vs after ]
We get leads,
you build relationships.
What your Monday will look like when you partner with us.
Before
- Relying on referrals for new clients
- Feast or famine months
- Hours lost on prospecting every week
- Manually chasing bad-fit leads
- BD that feels like a chore
After
- BD taken completely off your plate
- Interested replies routed to your inbox
- A steady flow of new client conversations
- More time focusing on closing deals
- More placements with less manual work
[ How we compare ]
Why Agencies
Choose Us.
Pricing model
- Retainer with a performance guarantee
- Another agency
- Retainer, paid whatever the results
- A new BD hire
- Salary, super and ramp time
Email infrastructure
- Dedicated domains and warmed inboxes, fully managed
- Another agency
- Often a basic or shared setup
- A new BD hire
- Built and managed by you
Campaign strategy
- Plays built for recruitment and staffing
- Another agency
- Generic templates across industries
- A new BD hire
- Depends on their experience
Copywriting
- Simple, relevant messaging written for each market
- Another agency
- Clickbait hooks and tricks to force a reply
- A new BD hire
- Depends on how well they write
Lead data
- Multiple custom databases combined for full TAM coverage
- Another agency
- Usually a single generic database
- A new BD hire
- Whatever tools you pay for
Hiring signals
- Deep, industry-specific signals so every email lands at the right moment
- Another agency
- Generic signals that say little about real intent
- A new BD hire
- Rarely tracked at all
Your weekly load
- Client conversations, making placements
- Another agency
- Calls chasing updates
- A new BD hire
- Hiring, training and managing
Frequently asked questions.
Rynlay is an outbound agency built exclusively for recruitment agencies, running your entire BD engine from targeting to booked client meetings. Every play, signal and email is designed around how hiring managers buy recruitment services.
We track live hiring signals like open roles, job ad volume and stretched talent teams to find companies that need your help right now. Every lead is then filtered to your sectors, locations and role types, and you approve the list before launch.
Recruitment agencies or solo recruiters with a clear niche and the capacity to take on more clients. If your desk is ready for more roles and you want BD running in the background, you're a fit.
Live within 72 hours, with first leads and meetings booked within a week. We move that fast because everything is pre-built: warmed inboxes ready and waiting, sending infrastructure in place and a signal detection system. That's the work agencies bill you 60 to 90 days of “onboarding” for.
No, we handle all data, domains, inboxes and automation.
We offer flexible month-to-month contracts with no long-term lock-in. Most clients see meaningful results within 60 to 90 days, but you're free to pause or cancel anytime.
After an initial positive reply, we hand the warm conversations to you or your consultants so they can do what they do best: building relationships and converting them into retained business.